We believe every human can benefit from the positive effects of fishing on mind and body. We partner with like-minded companies and individuals to communicate this message.
We inspire appreciation for and spark interest in recreational fishing through network and streaming broadcasts of the award-winning TV series, Lunkerville, enriched with robust and interactive social media.
We help develop fishing clubs within communities and schools by donating fishing tackle, featuring local community leaders on television and encouraging support through social media.
We turn interested viewers into engaged anglers by showing how easy and accessible fishing really is. All you need is fishing tackle and someone to show you the way.
Your donation funds our mission.
Fishing for fun is a conduit to feeling good. I know because after 9/11, while living in New York City, I took up fishing to bring peace and calm to my life. It worked so well, I created Lunkerville and made it my career documenting everyday people, like me, fishing. Today with mental health and social wellness at stake for so many, I’m doubling down on my original mission to get folks fishing. I hope you’ll join me.
Weekly fishing TV series broadcast on Discovery Channel, World Fishing Network, Sportsman Canada, Amazon Prime Video, Fishing TV and Waypoint TV.
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